State Preservation Board

Video production, Script Writing, Consumer Insight Research, Graphics Animation

The Alchemy at AMS team collaborated closely with the State Preservation Board to create the entertaining “Texas Capitol: Building for the Ages” video that tells a timeless story of the most important building in Texas. Through stunning cinematography that showcases rarely seen perspectives, viewers are whisked through the hallways, galleries, offices and rotunda—even to the tip-top of the capitol. And if you listen closely, you might just recognize the voice of the narrator, who’s a certain Oscar-winning Texan.

By using powerful storytelling to bring a potentially dry topic to life and giving the legendary building a true personality, this approach enriches the viewing experience for the thousands of kids on school trips (along with other tourists of all ages) who watch the video each year at the Texas Capitol Visitors Center.